I have been so busy lately doing lots of creative gubbins, for lots of interesting customers… So I thought it would only be fair to start sharing some of these things with you… wouldn’t you say?
Having a logo that sums you up perfectly isn’t an easy feat, especially when there are so many different elements that need to be taken into consideration from the outset – relevance, legibility, versatility an most importantly to be iconic and memorable (to name a few).
Ruth Taylor Nutrition came to me needing an image to represent her Nutritional Therapy business. She already has a web presence but no identity.
This zesty logo, represents what nutritional therapy is all about – healthy eating and healthy lifestyles. Despite my initial ideas steering clear of using images of fruit to start with, through several levels of development it became apparent that fruit is actually the iconic option that sums up Ruth’s profession – but we didn’t want to use a cliché image of an orange, apple or pear! Instead this curl symbolises the fruit and creates a memorable shape for customers to recognise. A professional, yet friendly and approachable business – spot on!
It’s amazing how these elements can provide such positive impacts on so many different health issues – why not contact Ruth to see how she could help you? www.ruthtaylornutrition.co.uk
It is so important in todays climate to have yourself some sort of visual identity. So, if your business is in need of a brand make-over or just a logo, like Ruth – get it touch. Logos start from only £100.
